Coming up with your own SEO strategy is complex at best, let us help you.
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1. On Page SEO
On-page SEO refers to all the ranking factors that occur directly on your website, such as content, internal linking, URL structure, and more. To improve this, it's essential to understand the keywords you want to target and follow the specific recommendations provided in your audit. Optimizing on-page elements is crucial for better rankings on search engines like Google.
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2. Links and Off-page SEO
Off-page SEO involves ranking factors that occur outside your website, with backlinks being one of the most significant. When other reputable sites link to yours, it signals to Google that your content is valuable. Off-page SEO can be complex, and we recommend exploring our SEO packages to assist with effective link-building strategies.
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3. Usability / User Experience
Usability refers to how easily users and search engines can navigate your site. A well-structured website is vital for user retention, as difficulties navigating or finding content can lead to high bounce rates, negatively impacting your rankings. We focus on creating user-friendly sites optimized for both conversions and SEO .
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4. Performance and Page Speed
Page speed is a critical factor for both SEO and user experience. Slow-loading pages can drive visitors away and harm your rankings. Factors such as inefficient code, large image sizes, or unoptimized fonts can contribute to delays. Ensuring your site loads quickly is essential for keeping users engaged and improving search engine visibility.
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5. Social Integration
The social component of SEO involves linking your social media accounts to your website and ensuring proper integration, like Twitter cards and other metadata. While social signals aren't a primary ranking factor, connecting your social platforms helps enhance your brand's credibility and visibility, showing your customers you're a trusted business.
At The Perron Marketing Group Ltd, we’re dedicated to providing the best SEO audit tool for free because your awareness is our #1 priority.
We have been helping the community for quite some time now and are planning on doing so for the years to come.
Check out our blog to always be in the loop on the latest news in the SEO and web development industry.
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